Media insights
Media has changed dramatically over the past decade and that means getting coverage is more of a science than ever before.
That’s where The PR Collaborative excels. We truly understand the media environment, make it our business to keep up with what journalists and reporters really want and how they want to receive it.
We have specialist media collaborators who know how to create media-ready content and understand how to pitch in story ideas and angles that result in radio, television and press stories.
Sure, we can write a great media release, but we don’t believe that’s always the best way to get a client featured in the media.It might mean pitching in via clever social media, attracting genuine attention with a stunt, helping to build an ongoing relationship between a client and a journalist or using our contacts to identify new and exclusive opportunities.
The PR Collaborative uses the best available database tools, networking approaches and media reporting programs to ensure our clients achieve the media results they need to reach consumers, stakeholders and customers.
